I hope you didn't seriously think that your Xbox Live Gold Membership exempted you from having to put up with annoying and intrusive advertising.
Because it doesn't!
Microsoft's Sean Alexander recently announced that Silverlight updates will be coming to XBL, and advertisements will soon follow.
"Silverlight-powered media on Xbox will have the same appearance as ads seen on a Web browser," according to Alexander.
Does this mean banner ads on your dashboard? Maybe those annoying floating pop-ups that cover up whatever it is that you're trying to look at? We'll just have to wait and see.
One thing is for sure though. Fifty dollars sure doesn't buy what it used to.