You have to clear the first 'Promotional Exam'.
To get to this, on the main menu:
2nd option (Xbox Live)
3rd option (Create a Session)
Top left option, set it to the 3rd option from the top, which is Promotional exams.
Then select the top option. This will search, come to a miniature lobby, and then load the game with a 15 second countdown.
You will get a drop-down menu. Select the top-most one.
To beat this promotional exam, you must get 10 lines in two minutes.