Knoell said:You just have to know youll use the product. So there is a place for such sales.
Example:
Regular price $4.99
Sale price Buy 2 Get 1 free
$9.98 for 3 items with sale
$9.98 for 2 items with no sale
$14.97 for 3 items with no sale
I am paying less for more. It is up to the consumer to not buy something they won't use.
Could they do a sale for $3.33 and settle for people just grabbing one? Of course. Is it a marketing trick? Of course.
But you do actually save real money with the sales, not "maybe pennies", so logic and math doesn't really go out the window as you suggest.
But still not really saving money as this trick is aimed at getting the consumer to spend more than they intended.
For example, you go into a supermarket doing your regular shop, one thing in your shopping list is a box of cereal.
The supermarket has a “special offer” on that particular cereal for buy 2 get one half price.
You don’t need 3 boxes of cereal and 2 could easily go to waste, so therefore you’d be wasting money buying into this “special offer”.
The same applies here.
You may only want a single game but the offer makes you think you’re getting a good deal when in fact you’re spending more if you do but 2 for a third at half price.
Not that a game could go to waste, but you’re still being tricked into buying something you didn’t necessarily want.