The original article contained information that was reported in error. The absence of the SEC in future EA college football titles refers only to the conference itself (branding, logos, etc.), and not the individual teams. The statement made by the CLC in the later portion of original piece reflects this already, but was contradictory to the article written by author. The article has been updated to correct the error. We apologize for the mistake and any confusion it may have caused.Original Article:
In a previous story
, we told you how EA Games
lost its license with the NCAA to use its name in their college football games. Now, others are following the NCAA's lead.
The SEC, Pac-12, and Big Ten conferences have all now opted not to renew their licenses with Electronic Arts. No reason was stated though it's likely that it stems from lawsuits brought by players concerning the unauthorized use of their images.
This is intimated in an SEC statement to ESPN:
Each school makes its own individual decision regarding whether or not to license their trademarks for use in the EA Sports game(s). The Southeastern Conference has chosen not to do so moving forward. Neither the SEC, its member universities, nor the NCAA have ever licensed the right to use the name or likeness of any student to EA Sports.
The Southeastern Conference, which includes such teams as Alabama's Crimson Tide, the Florida Gators, the Auburn Tigers, and the Arkansas Razorbacks, has won the last seven BCS National Championships in a row. Future EA Sports will not contain SEC branding or logos of any type.
The Pac-12 and Big Ten made their announcements shortly after the SEC; these two conferences include UCLA, USC, the University of Michigan, Penn State, Ohio State, and the University of Nebraska, just to name a few.
The College Licensing Company (CLC), which still has contracts with EA, appears to be trying to downplay the damage:
150 collegiate institutions, including SEC schools, have approved renewal of the EA college football license, to begin with the 2015 edition. As with any licensed product, individual schools continue to make their own decisions.
Add the original loss of the NCAA, the National Collegiate Athletic Association to which all of these conferences belong, and one begins to sense a trickle-down effect starting to gather steam. If the individual teams in these conferences follow suit, EA's collegiate football games will never be the same.