Over the last 5 years, Microsoft has slowly made the Xbox 360 an ultimate media hub: Twitter, Facebook, MSN, Kinect, Netflix, ESPN, and the gigantic list continues. To further expand the 360's multimedia armory and make it the supreme machine, Microsoft reportedly is bringing a television subscription to the Xbox 360.
Speaking with Reuters in an interview
, anonymous insiders say that Microsoft is already having talks with television providers so that they can set up a pay-television subscription service through the Xbox 360. Essentially, the service would be a "virtual cable operator" over the internet with a monthly fee. According to Reuters' incognito persons, the possibilities do not end there:
Other options include using the Xbox to authenticate existing cable subscribers to watch shows with enhanced interactivity similar to how pay TV operators have sought to do over the Web, said these people.
Microsoft is also exploring the possibility of creating content silos and selling more individual channels directly such as an HBO or Showtime. It already has Walt Disney Co's (DIS.N) ESPN on the XBox Live online service for example.
In typical corporation fashion, Microsoft has refused to comment on any of this leaked information. Despite this, we most likely won't see the television service for at least