Microsoft Gives Up on Groove and Embraces Spotify

By Kelly Packard,
Sometimes the most honorable thing to do is admit defeat. Microsoft has done so with their Groove music streaming service, formerly known as Xbox Music, instead opting for a partnership with competitor Spotify. By the end of the year, Microsoft will faze out purchasing and streaming through the service. They're also offering users the option to move their music libraries into Spotify.

Groove to Spotify

In 2015, Microsoft revamped Xbox Music into Groove and launched it alongside the then-new Windows 10 operating system, looking to draw in users with easy access to their preexisting music libraries through OneDrive. Two years later, it still hadn't made its mark on the market, and gamers were demanding a Spotify app for Xbox One despite the existence of Groove. Their wish was granted this August when Spotify finally launched for the platform.

Fast forward to now and Microsoft is throwing in the towel with Groove, saying that "we know that access to the best streaming service, the largest catalog of music, and a variety of subscriptions is top of the list. Which is why we're excited to announce that we're expanding our partnership with Spotify to bring the world’s largest music streaming service to our Groove Music Pass customers."


As of December 31st, the Groove app will "no longer offer the option to stream, purchase, and download music." Users who have subscriptions beyond that date will be refunded for the unused subscription time. In the meantime, Microsoft is offering an easy way for users to transfer their libraries into Spotify. That feature will last until "at least" January 31st, 2018. The transfer feature is available to Windows Insiders and will roll out to all Windows 10 users the week of October 9th.

For detailed instructions on how to merge your Groove account with Spotify, head over to Microsoft's official post here. There's also an official FAQ for those who have additional questions.

Thank you to the many members of the community who suggested this story.

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Kelly Packard
Written by Kelly Packard
In a few descriptors: college student, longtime gamer, writer and junk food enthusiast. I contribute to TrueAchievements as a news writer and reviewer. Usually, you can find me knee-deep in a multiplayer game while ignoring my growing backlog or on one forum or another discussing all things gaming.