HBO Go, the internet-streaming service offered free to all HBO subscribers, will be available via gaming consoles and internet-ready televisions, as was announced by Time Warner's CEO, Jeff Bewkes.
The deal seems to be a perfect fit both for HBO and Microsoft. More and more, internet-streaming media is becoming popular and both parties look to further capitalize on that fact. Microsoft, at their E3 press briefing back in June, focused on their current and forthcoming entertainment options available on the Xbox 360. They have shown a commitment to becoming the
hub of all forms of media, encompassing television, movies, and of course gaming.
The news follows a recent survey of Netflix subscribers that concluded 50% of the service's usage comes via gaming consoles, including 12% on the Xbox 360. Additionally, earlier this year a similar streaming service, Hulu Plus, was made available
to Xbox 360 users.
At launch last year, HBO Go offered over 600 hours of content, including movies and original series' like The Sopranos
, The Wire
, and True Blood
. All of their contemporary original shows are available completely and update with the newest episodes as they air.
Like Netflix and Hulu Plus, you will need a current subscription to HBO to access the content. Also, HBO Go is only compatible with users who have cable provided to them by Verizon FiOS, AT&T U-verse, Google TV, Charter, Comcast, Cox Communications, DirecTV, Dish Network, and Suddenlink Communications.
With rich features like ESPN, Netflix, Last.fm, and Facebook already available to 360 owners, and Youtube, HBO Go, and UFC coming soon, it's certain the future of TV and movies will be found online, and now, in your home on your 360.
There has been no announcement of a release date yet, but you can be sure to find it here on TA when further information becomes available.