The newest trailer from EA gives us a glimpse at some of the Need For Speed: Shift's enticing cars - one in particular being the BMW M3 GT2, their cover car. This trailer also gives us a glimpse at what their proclaimed "Driver Profile" will look like.
For those who were unaware, the Driver Profile is said to give each player a unique experience based on how they perform on the track. It's not just about winning or losing anymore according to EA. They want factors like whether you take out opponents frequently, pass opponents precisely, take turns aggressively, etc. to all have an impact on your Profile. After it takes into account all of these factors, it will reward players with specific challenges, unlocks, and options based specifically on their style of play.
A strong spin indeed on their racing franchise if it works as well as it's supposed to. Check out the trailer below and see what you think.